Sara Stella Lattanzio

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Companies obsess over showing up in AI search, but for potential customers, that's just table stakes. What they care about is HOW brands show up. • Can you tell what it actually does? • Does AI talk about it well? • Would it recommend it? Most companies have no idea how AI talks about them. If you want to get ahead of that, there are three things worth knowing: 1️⃣ Where you stand against competitors Not mentions alone, mentions and sentiment together. You can come up constantly and still get talked about badly, o…

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