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Charlotte Lloyd

Sep 2026 • linkedin

Post excerpt

The founders who consistently win high-value clients do these 3 things differently. These aren't things I learned from a book. They're patterns I've noticed after 23 years in sales and working with hundreds of founders. 1. They don't make rejection personal. A "no" isn't a verdict. It's information. They stay curious instead of defensive. 2. They ask better questions than they answer. They don't rush to explain their offer. They spend more time understanding the buyer than talking about themselves. And they're pre…

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