AM
Public post
Animesh Mogha
Sep 2026 • linkedin
Post excerpt
You are in a Performance Marketing round at Omnicom Media. The interviewer asks: “in tutorials, campaign optimization always works. In production, performance can silently drop. What else could a weak ROAS be telling you?” 𝗜𝗡𝗧𝗘𝗥𝗩𝗜𝗘𝗪𝗘𝗥: Your campaign is spending, but conversions are poor. You optimized it. What do you check? 𝗖𝗔𝗡𝗗𝗜𝗗𝗔𝗧𝗘: Whether conversion tracking is actually working. Optimization depends on reliable signals. If Google Ads tags, Meta Pixel, CAPI, or GA4 events are misconfigured, …
Find the people and context behind this post
Sign up for Super Carl to explore relationship context, warm paths, and relevant opportunities.