Karena
@KSW
Enterprise Growth & Commercial Strategy | Partnerships, Monetization & Distribution
Profile links
Experience
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EVP, Growth & Monetization, Peacock DTC
Led the commercial strategy that enabled Peacock’s subscriber growth to over 40 million paying users by aligning distribution, product, marketing, and ad sales around shared subscriber value, monetization, and engagement priorities. • Shaped distribution strategy across MVPDs, mobile carriers, and CTV platforms; structured engagement models (Amazon Channels, device bundles, promotional…
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Experience
- Additional experience 1
- Additional experience 2
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